Category Archives: Uncategorized

THE GOOD I believe that the picture above displayed unity amongst the mannequins. Not because of the way that they’re dressed (even though they’re all in summer clothes), but because of the way that they’re sitting and because they all have the flowers on their heads. Being able to unify mannequins to blend in withContinue reading “Visual Merchandising Analysis #10”

THE GOOD I think that this display was a unique take on colors and levels, but all came together to be unified as one. Not only are these mannequins color blocked, but some of them have complimentary colored bags as well. I think that the curator of this display did so well because they reallyContinue reading “Visual Merchandising Analysis #9”

THE GOOD The display above is the perfect depiction of a formal balance visual merchandising display. Both sides are balanced and they work together to sale one another. Though they are the same products, they look really appealing together and will most likely draw customers in to turn a store visit into a sale. BecauseContinue reading “Visual Merchandising Analysis #8”

THE GOOD THIS DISPLAY IS AMAZING! I love how it creates movement within the area and even an ombre of colors between that insinuate’s a fast runner. The LED lights that illuminate everything under it makes the colors pop even more. In addition to that, they have active mannequins that tell a story to theContinue reading “Visual Merchandising Analysis #7”

THE GOOD I believe that this is a perfect way to be minimal, but effective at the same time. Not only does this store have a focal point, but it also has a color palette and options to mix-and-match with the trench coat to create the perfect travel outfit. This display highlights the focal pointContinue reading “Visual Merchandising Analysis #6”

THE GOOD This display really made me happy. Looking closely at the display, I want to assume that there is some kind of market near by that is locally growing and sourcing materials/produce for the neighborhoods market. Not only did it make me happy that this is a fairly productive display, but I’m happy thatContinue reading “Visual Merchandising Analysis #5”

THE GOOD I believe that this was a really good display because the neutral colors are in sync and there was also a focal point of the overall display. There wasn’t too much going on with this display and by the looks of the dress and bags displayed, the store is pretty conservative/upscale. Usually, thereContinue reading “Visual Merchandising Analysis #4”

THE GOOD First, I would like to commend whoever thought of this idea because not only is it colorful and full of life, it’s creative and really grabs the attention of the consumer when they’re either first entering the store or while browsing. I think that this idea is a great symbolization of using whatContinue reading “Visual Merchandising Analysis #3”

THE GOOD I believe that this visual representation was not only creative, but it was colorful and eye-catching as well. The creator of this display used color as a merchandising strategy which includes various shades and tints of primary colors. Because these colors are somewhat a form of pastel colors, I believe this display wasContinue reading “Visual Merchandising Analysis #2”

Emily and I decided to do our Fashion Promotion Choice project on Spencer’s because it’s an unconventional store that we feel somewhat matches our personality and it’s one of the few local stores we felt would be good to analyze. Overall, we found that Spencer’s and visual merchandising do not mix. It’s almost like theyContinue reading “A Trip to Spencer’s with Lorenzo & Emily”